Most agencies give you a single bottom-line number. Signs has chosen a different path: here’s what each line of a video production quote actually covers, with our real 2026 rates for two typical formats.
Format 1: CSR testimonial or employee portrait
This is our entry-level format. 1 day of shooting, 1 interviewee, a 60- to 90-second deliverable.
| Line item | What it covers | Indicative budget |
|---|---|---|
| Pre-production | In-depth brief, location scout, art direction, logistics | €300–500 |
| Shoot (2-person crew) | Director + camera op/assistant, 1 day | €600–900 |
| Equipment | Professional camera, LED lights, lavalier mic, tripod | €150–300 |
| Post-production | Footage review, edit, color grade, sound mix, subtitles | €500–800 |
| Multi-format delivery | Web version + social version (different aspect ratios and durations) | included |
Indicative total: €1,550 to €2,500 depending on the complexity of the subject and the validation rounds.
For an ARRI (top-tier) production with a referenced Director of Photography: starting at €3,500.
Format 2: Event film (scripted aftermovie)
Shooting over 1 to 2 days, a 3- to 5-minute deliverable, external distribution.
| Line item | What it covers | Indicative budget |
|---|---|---|
| Pre-production | Narrative brief, location scout, shot plan, run-of-show, logistics | €600–1,000 |
| Shoot (3–4 person crew) | Director, DP, 2nd camera op, sound recordist, 1–2 days | €700–2,800 |
| Equipment | 2 cameras, drone (where authorized), event lighting, boom mic | €400–800 |
| Post-production | Footage review (3–8h of rushes), narrative edit, cinematic color grade, sound design, music | €1,200–2,500 |
| Deliverables | Main film + 90s short version + social version | included |
Indicative total: €2,000 to €4,500 depending on the scale of the event, the number of cameras and the level of post-production.
What these numbers mean
These rates reflect a professional crew paid properly, equipment matched to the expected output, and a process that lets us be proud of the result. These aren’t entry-level lures — they’re fair prices for serious work.
If your budget is lower, we tell you so directly rather than cutting corners on what matters. If your ambition is higher, we have the resources to meet it.
Frequently asked questions
What’s the average rate for a Signs corporate video in 2026?
Our 2026 rates vary by format: a client or CSR testimonial runs between €1,550 and €2,500, a 2- to 4-minute event film between €3,500 and €6,000, an institutional film between €6,000 and €12,000. These rates include the shoot, full post-production and multi-format deliverables.
What line items make up a video production quote?
A professional video quote includes: pre-production (brief, location scout, storyboard), the shoot (crew, equipment, location fees), post-production (edit, color grade, sound mix), music rights, and deliverables. At Signs, every line is detailed so you know exactly what you’re paying for.
How do you compare video production quotes across agencies?
To compare quotes objectively, check: the number of shoot days included, the size of the crew (a director alone or a full team), whether color grading is included, music rights (royalty-free or original composition), and the number of revision rounds. A low quote often hides outsourced or missing line items.