Blog Signs Films — Conseils et Coulisses de Production Vidéo

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Brand content or advertising: two logics that aren’t produced the same way

Brand content or video advertising: two different logics that imply radically different production approaches. Signs explains the real...

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Aftermovie or raw capture: what you’re actually ordering when you say “film the event”

Aftermovie or raw capture: what's the real difference, what budget, what use? Signs untangles the two event formats...

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1 day or 3 days of shooting: how to pick the right format for your corporate film

1 day or 3 days of shooting: what it really changes in the final quality of a corporate...

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Video delivery timelines: how we went from 5 weeks to 48 hours

In 2017, a corporate film took 3 to 5 weeks. In 2026, the standard delivery is 3 to...

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Client testimonial or employee portrait: two formats that aren’t briefed the same way

Client testimonial or employee portrait: these two video formats serve different goals and aren't produced the same way....

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Sound in your corporate film: the element comms directors always underestimate

Sound is the most underestimated element of a corporate video. Poorly captured voice, badly mixed music: how bad...